Privacy Notice for California Residents (CCPA/CPRA)
Effective Date: June 1, 2025
Last Updated: June 1, 2025
https://whatsgoodguide.com
This Privacy Notice for California Residents supplements the information contained in the Privacy Policy of What’s Good Local and applies solely to visitors, users, and others who reside in the State of California.
Information We Collect
We may collect the following categories of personal information:
a. Personal Information
When you register, list a business, or contact us, we may collect personal information such as:
- Identifiers: name, email address, phone number, business name, postal address, online identifiers (IP address).
- Commercial Information: records of services purchased or considered, and other preferences related to your business listing or advertising.
- Internet/Network Activity: browsing history on our site, interactions with ads or listings.
- Geolocation Data: general location based on IP address or user-submitted information.
- Inferences: preferences or interests used for personalized recommendations.
- Business details (e.g., name, address, description)
We collect this information:
- Directly from you when you fill out forms, sign up for listings, or interact with our site.
- Automatically as you navigate our site (cookies, log files).
- From third-party services, such as analytics and advertising platforms.
b. Use of Personal Information
We may use your information to:
- Provide, maintain, and improve our directory and services.
- Process listing submissions and respond to inquiries.
- Send newsletters, updates, or marketing communications (you can opt-out anytime).
- Personalize your experience and deliver relevant content or advertising.
- Maintain the safety and security of our services.
3. Sharing Personal Information
We do not sell personal information for monetary value. We may share your information with:
- Service providers (hosting, analytics, email services).
- Advertising and marketing partners to deliver relevant promotions.
- Legal authorities if required to comply with laws or protect rights.
Under the CPRA, “sharing” for cross-context behavioral advertising may occur for ad targeting on our platforms.
4. Your Rights Under CCPA/CPRA
If you are a California resident, you have the right to:
- Know the categories and specific pieces of personal information we collect, use, and share.
- Delete your personal information, subject to certain exceptions.
- Correct inaccurate personal information.
- Opt-out of the “sale” or “sharing” of your personal information for targeted advertising.
- Limit the use of your sensitive personal information (we do not collect sensitive information requiring this limit).
- Non-discrimination for exercising your privacy rights.
5. Exercising Your Rights
To exercise your rights, please contact us:
We will verify your request by matching the information you provide with our records. We may request additional information for verification purposes.
You may also opt out of cookie-based tracking by adjusting your cookie preferences in our website footer.
6. Updates to This Notice
We may update this Notice to reflect changes in laws or our practices. The updated version will be posted with a new effective date.
Contact Us
If you have any questions about this Privacy Notice or your rights under California law, please contact:
What’s Good Local